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Diversification: Mow Lawns, More Money

Written by  Sam Burroughs



Landscaping services can encompass a whole host of additional tasks you can complete to enhance your business.

Adding on landscaping services to your existing business model as a BSC can be a low-cost endeavor that diversifies what you can offer your clients.

Landscaping services can encompass a whole host of additional tasks you can complete to enhance your business and your clients' experiences with you.

With the bar for entry set at a relatively low-cost, the options for what you can do with this service in your BSC are numerous.

There are a few key things to keep in mind when considering adding lawn care services to your existing business model: equipment, cost, licensing and certification.

The extent of services you provide depends on what works best for your business. What level of landscaping are you comfortable with? Check out the information below to help you determine if lawn care and landscaping are the right add-ons to your company.

What you need to know:

When you think of landscaping you almost always think first of residential lawn care: a few lawn mowers, a weed whacker, a truck, some gloves and a lot of ice cold water to get you through the day.

However, mowing lawns and landscaping on a commercial property does require more serious equipment, though you may already have a few of these key ingredients in your hands.

To start, you need a truck with towing capabilities to move your equipment from place to place. One of the benefits of this service is you can customize what size scale you want to perform. Do you need a fleet of trucks? Will one truck and one commercial lawnmower work? How many laborers do you need?

The ability to customize your service is what makes lawn care and landscaping an easy way to enhance your business.

Brand-new lawn mowers can range anywhere from $300 to $1,000, and come in a wide variety of model types to fit specific needs.

According to CostOwl.com, there are five types of mowers to consider. The first is a zero-turn mower which eliminates the need for trimming by it’s ability to provide a close cut on the parameters of obstacles. The second is a wide-area mower which can be used for clients who have a lot of acreage. Sports turf, trim and landscaping mowers round up the list of options.

Additionally, based on the size of your clients’ properties, you will also have to decide if your employees can use a push-mower or will require a riding lawn mower, according to CostOwl. There are pros and cons to each model: while a riding lawn mower is easy to operate, they tend to be more expensive. A push-mower may make the job take longer, but many models are selfpropelled so that the operator only has to guide the machine.

For large scale properties, commercial lawn mowers with different engine powers and blade sizes (deck size) can be purchased to fit your needs. These vary in cost from $2,500 to $25,000, according to CostOwl.

In addition to determining what type of machine to purchase, you will also need to figure out how many machines you need and what the fuel cost would be.

The cost of this diversification project also includes training for your employees. While some employees may have experience in commercial lawn mowing, others may only have experience in residential lawn mowing and landscaping. Also, employees will need to have experience in basic gardening techniques, according to Entrepreneur.com.

Safety is also a key factor as you will have to take the time to train your employees on proper handling of the equipment.

You never want your costs to exceed your benefits, so it is also important to consider if you have an off season where lawn work is not needed due to weather conditions or terrain type. These dips in potential revenue should be accounted for when working out the cost of equipment and training.

In tandem with considering costs, industry certification is also something to seriously consider.

Associations, such as the National Association of Landscape Professionals (NALP), offer full-blown course certification courses that include safety training. Becoming industry certified is always a market advantage. NALP offers certification courses for many levels of landscape and lawn mowing work. they also provide additional printed educational resources.

Safety and risk management are also offered through NALP.

The landscaping and lawn mowing industry faces some of the same challenges as BSCs: they need employees. By adding on this service at the level that is appropriate for your business, you are maximizing resources that are already in place such as current employees and equipment that can be used for the job.


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